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Belltower Funding vs Advantage Merchant Funding
Built live from what each lender publishes. Nothing here is estimated — where a lender publishes nothing, the cell says so.
| Attribute | Belltower Funding | Advantage Merchant Funding |
|---|---|---|
| On the record |
|
|
| Lender type | Direct funder | Not stated |
| Products offered | MCA | MCA, Term loan, Line of credit |
| Published amounts | Not disclosed | Not disclosed |
| Pricing basis | Factor rate | Not disclosed |
| Published rate | from 1.27x | Not disclosed |
| Disclosed fees | Not disclosed | Not disclosed |
| Repayment frequency | Not disclosed | Not disclosed |
| Term length | Not disclosed | Not disclosed |
| Minimum credit score | Not disclosed | Not disclosed |
| Minimum time in business | Not disclosed | Not disclosed |
| Minimum monthly revenue | Not disclosed | Not disclosed |
| Collateral required | Not disclosed | Not disclosed |
| Personal guarantee | Not disclosed | Not disclosed |
| States excluded | Not disclosed | Not disclosed |
| Industries excluded | Not disclosed | Not disclosed |
| Speed to fund | 24-48 hours | Not disclosed |
| Speed conditions | 'We fund cash-flow based deals in 24-48 hours.' Qualified to cash-flow based deals; no cutoff time published. | Not disclosed |
| Headquarters | NJ | New York, NY |
| Established | Not disclosed | Not disclosed |
| Next step | Enquire Review | Enquire Review |
Rates on this page are not directly comparable unless the pricing basis matches. A factor rate of 1.30 and an APR of 30% are different measures of different things — a factor rate is a multiple of the amount advanced with no time dimension, an APR is annualised. Read the pricing basis row before comparing the rate row.